The strong rebound in tourist numbers accompanied by labour shortages faced by the travel industry has put considerable pressure on destinations to meet the expectations of “revenge” travellers. In this context, visitor satisfaction data has become an essential metric to accelerate DMO planning, marketing and industry stewardship. In this new Issues & Trends edition, TCI Research/TRAVELSAT© has scrutinised the sentiments of inbound/outbound travellers from/to Asia Pacific through the prism of 25+ million ratings and reviews, revealing key insights around drivers of positive experiences across lodging, attractions and food activities post-pandemic.
What You'll Learn:
What has changed in the visitor satisfaction and expectations
What are the latest trends around visitor ratings post-COVID
What categories of experiences are on the rise
Best practices in the lodging, food and attraction sectors
Insights and recommendation on how to maximise the visitor satisfaction
As part of your PATA Membership benefits, registration to this webinar is free for PATA International Members – please use the email address associated with your organizational membership to register for this event. Registration fees apply for all other participants.
9 AM London (GMT+1) | 1:30 PM New Delhi (GMT+5.5) | 4 PM Singapore (GMT+8) | 7 PM Sydney (GMT+11) | 9 PM Auckland (GMT+13)
Speaker
Olivier Henry-Biabaud, CEO, TCI Research
Olivier Henry-Biabaud founded TCI Research in 2010 after 20+ years of experience in market research in global companies. TCI Research -a leading Brussels-based travel BI Agency, sets global standards for measuring the pulse of sustainable and competitive destinations with a focus on visitor satisfaction, resident sentiment and destination brand reputation. Read more
Moderator
Paul Pruangkarn, Chief of Staff, Pacific Asia Travel Association (PATA)
Paul Pruangkarn is the Chief of Staff at the Pacific Asia Travel Association (PATA), headquartered in Bangkok, Thailand. In his role, he assists the CEO in executing the strategic goals and activities of the Association across all departments. In addition, he is currently overseeing the day-to-day operations of all communications, public relations, and marketing, and serves as one of the key spokespersons for the Association. Read more