Online MSc in Hospitality Business Innovation Established to Help Industry Professionals Excel in Digital Age
Hong Kong, 17th June 2022
Online MSc in Hospitality Business Innovation Established to Help Industry Professionals Excel in Digital Age
In the fast-paced world of hospitality and tourism, the industry is moving quickly to embrace innovations and new technologies. Increasing competitiveness within the industry is pushing organisations to seek highly adaptable hospitality professionals who seek to sharpen their knowledge and skills in the digital era through advanced postgraduate study. To cater to the educational needs of hospitality professionals, the SHTM is launching its online Master of Science in Hospitality Business Innovation (HBI), commencing the academic year 2022/23.
Tailor-made for seasoned executives who want to advance their careers in the digital era, the HBI is an online programme offered in a part-time mode that suits the busy schedules of hospitality executives. Its participant-centred teaching and learning methods and its flexible delivery pattern will enable hospitality executives to complete subjects at their own pace while remaining in the workforce.
Subjects on offer include Artificial Intelligence and Data Analytics in Hospitality Business, Hospitality Asset Management, Hospitality Business Research Methods, Hospitality Business Strategies, Hospitality Financial Management, Pricing Strategy and Revenue Management in the Hospitality Industry, Hospitality Leadership and Human Capital Development, Innovation and Technology Management in Hospitality, Integrated Hospitality Marketing, and Project Management in Hospitality.
The HBI is a 3-year programme that can be fast-tracked in 1.5-2 years. An exceptional pathway is made available for learners of PolyUx MicroMasters in International Hospitality Management (MM) to accelerate their careers. Learners successfully completing the MM and are admitted to the HBI may apply for credit transfer and take only seven more courses to complete the full HBI programme.
For enquiries, please contact Mr Paolo Zhang, Programme Manager (Online Programmes), at (e-mail) h3zhang@polyu.edu.hk.
MicroMasters in International Hospitality Management Programme Enrolment Exceeds 102,000
The SHTM’s MicroMasters in International Hospitality Management, a unique and highly distinguished Master’s programme provided on the world-renowned edX online learning platform, has enrolled more than 102,000 students from almost 200 countries and regions.
This innovative online programme focuses on strategy creation and pragmatic implementation, problem identification and decision-making, supported by interdisciplinary theory and management applications. The MicroMasters programme is an innovative way to nurture talent to meet the industry’s evolving needs. It is the perfect choice for anyone who wishes to retrain for the future global hospitality industry.
The schedule for the programme’s summer and autumn runs is as follows.
| Schedule | Course | Start Date | End Date |
|---|---|---|---|
| Summer Run | HTM533x Managing Human Resources in the Hospitality and Tourism Industry | 29 Apr 2022 | 21 Jul 2022 |
| HTM534x Managing Marketing in the Hospitality and Tourism Industry | |||
| HTM540x Innovation and Technology Management in Tourism and Hospitality | |||
| HTM541x Luxury Management | |||
| Autumn Run | HTM533x Managing Human Resources in the Hospitality and Tourism Industry | 26 Aug 2022 | 17 Nov 2022 |
| HTM534x Managing Marketing in the Hospitality and Tourism Industry | |||
| HTM540x Innovation and Technology Management in Tourism and Hospitality | |||
| HTM541x Luxury Management |
The MicroMasters Programme, the first of its kind, is a credit-bearing qualification that provides a pathway to the SHTM’s flagship programmes: the on-campus Master of Science (MSc) in International Hospitality Management, MSc in International Tourism and Convention Management, MSc in International Wine Management, and the newly launched 100% online MSc in Hospitality Business Innovation.
For more details and guidance on enrolment, please visit https://www.edx.org/micromasters/hkpolyux-international-hospitality-management.
Contact
Ms Pauline Ngan Mr Paolo Zhang
Senior Marketing Manager Programme Manager (Online Programmes)
Email: pauline.ngan@polyu.edu.hk Email: h3zhang@polyu.edu.hk