Speakers include:
Olivier Henry-Biabaud, CEO, TCI Research
Olivier Henry-Biabaud founded TCI Research in 2010 after 20+ years of experience in market research in global companies. TCI Research -a leading Brussels-based travel BI Agency, sets global standards for measuring the pulse of sustainable and competitive destinations with a focus on visitor satisfaction, resident sentiment and destination brand reputation. He was awarded by UNWTO in 2011 for its research program TRAVELSAT and has worked for 100+ destinations and travel brands worldwide, providing visitor economy players with insights using smart combination of surveys and social data analytics.
Trevor Weltman, Chief Operating Officer, PATA
Trevor Weltman is the Chief Operating Officer of the Pacific Asia Travel Association, where he oversees the day-to-day operations of the association across its three offices in Bangkok, Beijing, and London. Trevor has over 10 years of experience in Asia, spanning China,, Vietnam, and Thailand. Prior to PATA, Trevor was the Director of Sales and Marketing for the HR consulting firm Lee Hecht Harrison Vietnam.
Communities are the faces of destinations. As the pandemic has been fuelling the risk of “tourism-phobia” among communities around the world, TCI Research has conducted 1,000 interviews with citizens across 6 iconic destinations in Asia Pacific, using its Resident Sentiment Index model to measure the state of opinion and support towards tourism. Learn about the future of tourism as envisaged by communities from this webinar.
The focus of this webinar includes:
The overall state of sentiment about tourism as expressed by residents
COVID-19 impact perceptions
Expectations about tourism growth per travel segment
Vigilance points to address
Profile of tourism ambassadors and “detractors”
Comparisons vs Global Comparative Norms